Mixology & Craft
Marketing Campaign
Mixology & Craft sells bartender kits, whiskey sets, and other cocktail-focused products. Their peak seasons are the winter holidays (Thanksgiving and Christmas) and Father’s Day. Our team was tasked with concepting and executing holiday campaigns for both, tailored to each season’s audience and gifting moments.
Father's Day Campaign
Holiday Campaign
CREATIVE PARTNERS
Creative Director: Mallory Ashwander
ACD - Design: Jenn Berte
ACD - Copy: Val Hauze
ACD - Production: Brad Johnson
Day-of Art Director & Graphic Designer: Hanna Herrmann
Copywriter: Mark Hoban
Producers: Fabian Owens, Jason Badget
Photographer: Mike Fahey
Videographer: Darshak Zala
Video Editors: Chris Thomas, Will Dove